PURE MICHIGAN. AUTUMN IN THE UPPER PENINSULA.
Tasked with capturing still, motion, and aerial assets of peak Autumn foliage in Michigans Upper Peninsula, I put together a team of visual experts whom also have extensive unsupported travel & outdoor experience. With the looming change to Peak colors being a fluid timeframe, the team casted proper talent, procured permits, wardrobe and locations on the move as we traveled into the Upper Peninsula. Having extensive experience of these outdoor areas I produced and directed the team telling a story showcasing both family and young individuals experiencing the UP’s iconic shorelines, parks and state lands.
A Partnership with The State of Michigan & Mccann World group